Visionary Founder & CEO

I’m Perla Harriet Ernest with 15+ years across sectors specialising in human behaviour and communication.

At fifteen, I asked myself a raw question: Why am I here, if I can’t even speak freely?
That question became a decision.

In 2009, I did the work; intensively, consistently, with full determination; because I knew communication was my first step to unlock everything in me: leadership, connection, and creation.

As a multifaceted entrepreneur and executive, curiosity and connection have always been my compass.

As founder & CEO of Proyecto Ernest, we build coherence: smart systems beyond tech, virtuous leadership with agile project management that delivers results, and communication that lands across diversity.

I grew up as an expat; a third-culture life across five continents, shaped by cultures, class dynamics, and hierarchy.

I’ve worked and socialised across worlds; from working-class environments to executives, major company owners, and private circles.

One constant stood out: human behaviour is fascinating uniquely & context-driven.

Mindset, background, childhood conditioning, and environment shape how adults relate, lead, buy, trust, and collaborate across personal life, family, friendships, strangers and business .

Which is why cross-cultural and niche differences aren’t a problem, but a roadmap: understand yourself - others, and you can build cohesion across People, Profit, and Planet.

After moving to Saint Barths, I saw how much excellence depends on design—not effort.

I began spotting patterns across residents, seasonal teams, UHNW families, luxury travellers, and the curious ones who come to explore. One thing became undeniable: effort alone doesn’t hold standards, systems do.

Island economics are different from cities. Logistics are tighter, seasons are intense, and pressure moves fast through teams. When the “nervous system” of a business is overloaded, consistency breaks.

My work supports ambitious businesses and private clients with what actually sustains quality over time: clear processes, strong habits, and human-centred operations that create value today, set standards that last, and stay adaptable in a world that keeps moving. When standards are designed into how people lead, communicate, and operate, expectations stop being an illusion and become a repeatable reality.

So we build standards that hold—without burning out the people behind the work, and with legacy in mind. Because growth without company-specific systems multiplies chaos: bottlenecks appear in operations, revenue, profit, team performance, client experience, and personal energy.